I designed a series of promotional graphics for Kroen focused on making marketing feel playful, nostalgic, and intentionally imperfect rather than overly polished.

Working closely with the directors, I translated campaign ideas into visuals that balanced humour, chaos, and clarity while still supporting sales and brand identity.

This included internet pop-up and magazine-ad inspired graphics for a Stockroom Clearout campaign, plus a seamless Instagram carousel promoting a plushie product roulette launch.

Across both, I used Photoshop and Blender to combine 2D design, 3D elements, typography, and texture to create depth and personality while keeping the content platform-ready.

The focus was less on decoration and more on shaping a distinctive tone and graphics that stop the scroll, feel culturally familiar, and strengthen how the brand communicates online.

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