This video reinterprets Kroen’s Timberlock tracksuit real-tree pattern as the concept itself. 

The camouflage is treated as a reveal rather than concealment, with models gradually emerging within a woodland environment.

In post-production, I used compositing and rotoscoping to layer multiple performances into a single frame, suggesting scale and a hidden collective in the landscape.

The frame is extended vertically using carefully controlled generative tools, opening into sky before descending into the scene to build anticipation.

The final reveal shows the logo formed from logs in wet mud. I also designed a campaign poster to ensure cross-platform consistency.

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