Airtime is a basketball-led  
campaign exploring movement, performance, and versatility within the Skinsuit world.

The project combines real-world photography with 3D environments to create a more immersive and playful way of presenting campaign imagery on social platforms.

I photographed Dre on a real basketball court, capturing both high-energy movement and more relaxed, off-court moments.

The imagery showcases the performance and comfort of Skinsuit’s active stretch cotton set alongside the softness and everyday wearability of the ribknit warm-up tracksuit.

To extend the campaign beyond standard photography, I built a custom 3D basketball space in Blender, designing a Skinsuit-branded locker row, basketball, and 3D ribknit trouser product.

The photographs were displayed across the lockers as a sliding Instagram carousel, split and formatted in Photoshop, allowing the content to exist within a consistent digital world while making the act of viewing the images more engaging.

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