I directed and produced an early three-part 3D campaign for Skinsuit to introduce the brand’s creative philosophy, its debut Muscle Puffer jacket, and the digital laboratory in which the Skinsuit universe exists.

The laboratory functions as a conceptual and technical space: a controlled environment where garments are tested, observed, and presented as a second skin, reinforcing Skinsuit’s focus on ergonomics, function, and form.

The campaign established this world visually, using the lab as a recurring setting for future products and narratives.

Each film featured a photogrammetry-scanned 3D model wearing the Muscle Puffer Suit, allowing me to preserve realistic body proportions, fit, and garment behaviour while animating the figure within fully digital environments.

The lab space was designed, modelled, textured, and lit in Blender, with careful attention to material response, scale, and atmosphere.

I applied cinematographic principles from my videography background such as camera choreography, depth of field, controlled lighting, motion blur, and pacing to create a balance between realism and stylisation.

The films were edited, timed, and colour-finished in Premiere Pro, with supporting graphic elements and typography developed in Photoshop.

The final video extended the campaign into a real-world context, promoting early in-store access at Decade, bridging digital world-building with physical retail.

SELECT A VIDEO TO EXPLORE MORE