This videography work was created as a direct companion to the durability-focused photographic campaign, extending the same concept, environment, models, and styling into motion.

I ideated the concept and directed the videos, designing them as social-first contextual pieces that reinforce the narrative established in the stills.s

The two videos are deliberately minimal as a locked-off camera on a tripod frames the forest environment, allowing the setting to act as both stage and storyteller.

Into this calm, grounded composition, each athlete suddenly and violently falls into frame, visually stress-testing the garments in uncontrolled, real-world conditions.

The videos loop seamlessly, and this repetition of physical commitment underline resilience, perseverance, and the mindset of continually pushing limits.

I shot, edited, and coloured the footage, maintaining visual consistency with the photographic work.

I also designed and animated the campaign typography and logo, integrating them into the footage using masking, depth-aware compositing, and timing-led motion design so the graphics interact with the athletes as they enter and exit frame.

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